Social media is an important tool for networking, content promotion, and research & recruitment.

> The need for a planned campaign creation over posting arbitrary content.

> Elements of campaign creation – attraction and retention of key clients, problem-solving content, create a calendar for consistency, and create all forms (long, short and visual form) of content.

In any dispute, the threat of Litigation is a scare for any business. It adds on to the risks and loss of some very valuable opportunities. But before the business suffers, it is pertinent to step up the communications and defend the reputation.

There are an increasing interest and reports of media into such matters, that is why the business needs to be correctly represented and protect its reputation at large.

In this roundtable we bring you experts who ran global mandates for high-profile commercial clients.

The New Zealand Law Firm Digital Footprint Report is a focused project that aims to provide insights into the digital footprints of 10 leading law firms in New Zealand. The New Zealand market has seen a steady annual increase in the demand for legal services, with a sharp increase during the 2020-2022 period. We chose the 10 firms in our study based on their nomination for the Large Law Firm of the Year 2023 award at the recent NZ Law Awards. Some were omitted as we could not obtain enough concrete evidence to represent them accurately, and others have a global digital presence, rather than a locally focused one. We intend to create an insightful report, not ranking a list of the top 10 firms.

The Digital Footprint report is a research-backed report that aims to provide insights into the digital presence of 20 law firms in India. In recent years, we’ve witnessed a surge in law firm rankings highlighting various aspects of the firm, including its practice area, work, expertise and firm culture. While these rankings provide valuable insights about firms from their practice point of view, there has been a dearth of focus on their digital presence. We undertook this study to bridge this gap and ascertain the digital standing of previously ranked law firms.

This e-book talks about top law firm marketing and business development strategies, authored by two legal marketing and business development veterans — Aman Abbas and John Grimley. These articles provide a well-rounded overview of their recommendations on how you can effectively build your law practice through well-designed marketing and business development initiatives. Should you have any questions, please don’t hesitate to get in touch with either of them.