Former KPMG executive Aman Abbas launches specialist communications firm, Commwiser
: exchange4media
: 26-07-2018
After leading Corporate Communications for KPMG in India, Aman Abbas, who has spent close to two decades in the communications domain, has announced the launch of specialist communications firm, Commwiser.
The focus of the firm will be on professional services and technology sectors. The services portfolio being offered by Commwiser includes strategic counsel, media relations, market research, digital and social media integration and stakeholder mapping and engagement.
Commenting on the launch of his new venture, Abbas said, “The professional services sector in India is one of the fastest growing sectors and ranges across domains including, Accounting, Legal, Consulting, Financial, Human Capital, Technology and more. That along with my passion for the technology sector will allow ‘Commwiser’ to offer specialist knowledge and services to this sector.”
Commwiser is being funded by Aman Abbas in his personal capacity and ‘Strategic Partners Group’, which operates specialist brands ‘SPAG, D Yellow Elephant and Giga Health’ across Asia-Pacific.
“Commwiser has chosen a path that is at the interplay of strategy and execution excellence. We would be able to provide not just a strategic advisory role but also take up the responsibility of execution and defined impact of the campaign,” added Abbas.
Abbas has close to two decades of experience in working with some of the best brands in Professional Services space. He led Corporate Communications for KPMG in India, led the Deloitte account from 2020 MSL and headed the Strategy function, and set up and headed the Client & Market Development department at India’s leading law firm Shardul Amarchand Mangaldas. He has also worked with brands like Google in the technology space. He is a recipient of the Corporate Excellence Award by IPE and has been a jury member for awards such as the Enactus Awards for Social Entrepreneurship.
Speaking about the new venture, Aman Gupta, Founder, Strategic Partners Group added, “We have always believed in the need for a specialist agency for different sectors and Aman Abbas brings on board a wealth of experience in both Professional Services and Technology space. Clients love him for the passion he shares for their business and as a result, he has had long-standing client relationships.”
Related Post
By Commwiser
/ May 24, 2023
With Commwiser being a part of Mirovia, it broadens its reach across Europe, Southeast Asia and Latin America. Commwiser, a...
Read More
By Commwiser
/ May 24, 2023
Alliance of legal PR firms looks to key Asian legal markets with its latest arrivals Global legal PR and communications...
Read More
By Commwiser
/ May 24, 2023
Adding to the global collaboration in the legal communications industry, the alliance looks at expansion in Singapore and New Delhi...
Read More
By Commwiser
/ May 24, 2023
Commwiser India currently has its presence in India and Canada Commwiser, a specialised Indian communications agency into the legal and...
Read More
By Commwiser
/ May 24, 2023
New Delhi-based Commwiser and Singapore-based TriOn & Co have joined Mirovia, marking a significant expansion of the leading global network...
Read More
By Commwiser
/ March 24, 2023
Those entering the Indian market will need to carefully consider their messaging and get their PR strategy right. We just...
Read More
By Commwiser
/ March 13, 2023
When marketing is planned, the efforts are aligned with the firm’s objectives and marketing spend is optimized to achieve the...
Read More
By Commwiser
/ March 13, 2023
As legal professionals strive to streamline their practice and stay ahead of the curve, many are turning to innovative technology...
Read More
By Commwiser
/ February 24, 2023
In this article, we present seven practice development tips for senior advocates. These valuable insights will help enhance their skills,...
Read More
By Commwiser
/ December 15, 2022
In this comprehensive primer, gain valuable insights into the world of personal branding for lawyers. Discover effective strategies to establish...
Read More
By Commwiser
/ November 22, 2022
When marketing is planned, the efforts are aligned with the firm’s objectives and marketing spend is optimized to achieve the...
Read More
By Commwiser
/ February 22, 2020
Becoming a successful entrepreneur is not about destiny, it is a deliberate process which has its set of rules. The...
Read More
By Commwiser
/ February 20, 2020
In the legal profession, traditionally a lot of business ‘walked-in’ based on the reputation of the Firm or due to...
Read More
By Commwiser
/ October 23, 2019
Ethnic wear brand, Manyavar has created a niche in the wedding apparel market. The brand is setting itself for better...
Read More
By Commwiser
/ October 15, 2019
Imagine you are being chauffeur driven in an Audi A6 at a price of a Maruti Alto? Won’t you talk...
Read More
By Commwiser
/ February 13, 2019
Aman Abbas and Anant Ghuge review the major legal issues and policy developments that made headlines in India’s mainstream media...
Read More
By Commwiser
/ July 26, 2018
After leading Corporate Communications for KPMG in India, Aman Abbas, who has spent close to two decades in the communications...
Read More
By Commwiser
/ July 24, 2017
Aman Abbas, who has spent close to two decades in the PR industry, has announced plans to launch Commwiser, a...
Read More
By Commwiser
/ May 9, 2020
In the legal profession, traditionally a lot of business ‘walked-in’ based on the reputation of the Firm or due to equity created by some prominent lawyers in the firm.
Read More
< BACK